segmentation in Digital Marketing

 

Customer Acquisition Cost 

The CAC, or Customer Acquisition Cost, is a numerical data that indicates the money that a company has to invest to get a new customer.



This data is present in almost any area of ​​the marketing team of a company. Since, from the moment a user enters the funnel, the purchase is nurtured and executed, costs accumulate to make this possible.


Customer Relationship Management 

The focus of companies, especially since the wachsend online marketing agentur nürnberg

3.0, is to improve their relationship and service with the customer.

The CRM management or customer relationship is software designed to manage and control all aspects related to the contact with potential customers to ensure their satisfaction and, in turn, encourage loyalty.


Its main benefits are:


saves a lot of time when managing contact details;

provides personalized attention to each of your clients;

you can handle it from anywhere in the world;

provides specific data to create solutions tailored to customer needs.

Content Management System (CMS)

The CMS , or content management system is a super necessary tool for those who have a website - such as a blog, online store - to manage, organize and have full control of its publications and content.


A CMS allows you to perform many tasks, from a single platform to simplify your life.


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